Article Title: Apple Set to Introduce Generative AI to iPhone and iPad Lineup in iOS 18
In exciting news for Apple enthusiasts, the tech giant is reportedly preparing to incorporate generative AI capabilities into its iPhone and iPad lineup. This development is expected to be seen as early as iOS 18, according to Jeff Pu, an analyst covering Apple’s supply chain for Haitong International Securities.
Pu’s investigation into Apple’s supply chain has revealed that the company plans to establish several hundred AI servers in 2023, with more to follow in the subsequent year. Apple’s strategy involves a combination of cloud-based and on-device data processing, also known as “edge AI.” However, the implementation of generative AI will prioritize the careful handling of personal data, aligning with Apple’s commitment to customer privacy.
The timeline for this technology’s arrival remains uncertain. Pu speculates that it is unlikely to occur before late 2024, although it could potentially release sooner. Should Apple meet its target, users can expect to see generative AI features integrated into iOS 18 and iPadOS 18. While the specific use cases for these capabilities are still unknown, speculation suggests that Apple may incorporate large language models into Siri. This would enable users to automate complex tasks, potentially through deeper integration with the Shortcuts app. MacRumors reported that this feature might be included in an upcoming iPhone software update, making it a part of iOS 18.
However, supply chain analyst Ming-Chi Kuo has expressed doubts about Apple’s readiness in the generative AI space, suggesting that it may lag behind competitors. Consequently, the availability of this technology may be delayed until 2025 or beyond.
Generative AI has gained significant popularity, particularly after OpenAI introduced ChatGPT, a chatbot capable of human-like responses. Other tech giants like Google and Microsoft have followed suit by developing similar chatbots. While Mark Gurman of Bloomberg mentioned Apple’s internal testing of a “ChatGPT-like” chatbot, the company has yet to devise a clear public release strategy.
Apple has openly acknowledged its interest in generative AI, evident from recent job listings on its website. CEO Tim Cook emphasized the company’s commitment to handling this technology thoughtfully, considering concerns regarding misuse, bias, and hallucination.
Overall, the introduction of generative AI features to the iPhone and iPad lineup is an exciting prospect for Apple users. However, patience will be required as the rollout is anticipated to take place in late 2024 or later. Apple’s dedication to research and development is well-known, as exemplified by their delay in launching a foldable smartphone, despite Samsung’s long-standing presence in the market. Nevertheless, there are reports suggesting that Apple is working on a foldable iPad that can be transformed into an iPhone-like size.
Stay tuned for more updates on Apple’s advancements in AI technology.
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